National Retail Federation

NRF serves as the premier global trade association for the retail industry, providing a reliable platform for advocacy, education, and resources that empower its members to adapt to an evolving market landscape. With an extensive network and influential presence, NRF delivers strategic insights and guidance that help retailers address challenges and capitalize on opportunities for growth and innovation. By establishing partnerships and fostering collaboration, NRF enhances the overall competitiveness of its members and reinforces its credibility as the definitive authority in retail advocacy and strategy. As an industry leader, NRF is dedicated to supporting retailers in navigating complexities while driving progress and success.