Burdaforward
Who We Are
BurdaForward is a leading digital publishing company that operates prominent journalistic platforms such as FOCUS Online, CHIP, Finance100, Huffington Post, NetMoms, and The Weather Channel, all recognized for their dominance in respective fields, with FOCUS Online being Germany's top news website and CHIP leading in the computer and digital services sector. With a robust advertising unit, BurdaForward engages an extensive network of 33 million unique users, representing 60 percent of Internet users in Germany, delivering content tailored to user needs through continuous engagement and research efforts, including user labs and surveys. The company emphasizes user-centered advertising strategies, moving beyond traditional approaches to provide valuable content that resonates with audiences, facilitated by its clients and agencies who leverage Native Advertising Expertise and a skilled content team. Under the leadership of CEO Oliver Eckert, alongside co-directors Thomas Koelzer, Martin Lütgenau, Dr. Tanja zu Waldeck, and Daniel Steil, BurdaForward, a subsidiary of Hubert Burda Media, positions itself as a reliable and innovative partner in the digital landscape.